Editor’s Note
This 2017 article announced a novel live TV auction of certified, unset diamonds at wholesale prices, offering a unique investment opportunity directly to viewers.
(openPR) (Berlin, June 2, 2017) Starting at 7 PM on June 7, the gemstone experts at Juwelo Deutschland GmbH will, for the first time, offer high-quality certified, unset diamonds at wholesale prices in a TV live auction. These investment-grade stones, certified by top laboratories, originate from internationally renowned diamond exchanges such as Antwerp, Hong Kong, Dubai, and Tel Aviv. This presents an extremely attractive investment opportunity for both beginners and connoisseurs in the world’s smallest and hardest currency.
For the first time in the history of this e-commerce jeweler specializing exclusively in genuine gemstone jewelry, Juwelo enables the purchase of loose diamonds at prices significantly below those listed on the Rapaport price sheet. The diamonds certified by top laboratories like GIA, HRD, or IGI have been curated by diamond hunter Daniel-Max Fiala, in close collaboration with Juwelo co-founder and world-renowned gemstone hunter Don Kogen.
The selection will be presented exclusively on Juwelo TV on June 7 by Daniel-Max Fiala, who has been active in the global diamond trade for years. After training as a diamond appraiser in Idar-Oberstein, the seat of the German Diamond and Gemstone Exchange, he moved to Antwerp, the world’s most important diamond trading hub, to work as a trained diamond appraiser and diamond broker. Carat weights ranging from one to over 5 carats, various cuts, and color qualities ensure a broad spectrum for a balanced portfolio.
Diamonds have always been among the most stable investments on earth. No other gemstone is scrutinized as rigorously. As a physical product with limited resources, their advantages as an investment asset lie primarily in their price stability against a backdrop of growing demand, global convertibility based on international certification standards, and their tax attractiveness. Profits from private asset disposals are tax-free after a one-year holding period. Furthermore, diamonds are considered intergenerational assets in cases of inheritance or gifts.
Undoubtedly, the diamond represents emotional moments and is considered the gemstone of love. Its fire and brilliance make hearts in love beat faster. Engagements and weddings are traditionally sealed with the world’s hardest mineral. By purchasing an unset diamond, it is even possible to have one’s very personal piece of jewelry crafted according to individual wishes. But that’s not all: looking at the last 25 years, the world’s most popular and well-known gemstone has also become a lucrative asset preservation tool with steadily growing price development. Demand has historically always exceeded supply, with over US$70 billion worth of diamond jewelry sold worldwide annually.
The world’s hardest mineral is traditionally evaluated according to the four Cs, which stand for:
– Carat = Carat Weight
– Clarity = Clarity
– Color = Color
– Cut = Cut
Today, an additional C is increasingly gaining importance, standing for “Certificate.” The relevant parameters of the diamond are certified.
To be able to purchase conflict-free diamonds and thus exclude the financing of wars, 74 countries and the EU joined together in the “Kimberley Process.” This process prohibits trade in so-called blood diamonds through government certificates of origin.
The size of the diamond, reflected in its carat weight, is a crucial factor when purchasing a diamond. The color, graded by GIA (Gemological Institute of America) from D (Fine White+) through G (Fine White) to Z (Yellow), as well as the clarity—from Flawless (FL) through Slightly Included (SI) to Included (I)—are also important criteria in evaluation. Cut quality and shape are further parameters that influence the price. Thus, the classic brilliant cut is often the first choice, while for naturally colored diamonds, the cut shape is of secondary importance.