Editor’s Note
This article announces the expansion of Ginza Diamond Shiraishi, a bridal jewelry specialist, with the grand opening of its “Kobe Main Store” in January 2019. The opening was marked by a commemorative fair.
Ginza Diamond Shiraishi, Japan’s first bridal jewelry specialty store that continues to accompany couples throughout their lives, will grand open its “Kobe Main Store” on Saturday, January 12, 2019.
To commemorate the opening, a “Grand Open Fair” will be held at the Kobe Main Store and the Kobe Sannomiya Store from Saturday, January 12, 2019, to Sunday, January 27, 2019.
Kobe Main Store
- Grand Opening Date: Saturday, January 12, 2019
- Store Name: Ginza Diamond Shiraishi Kobe Main Store
- Address: 3-1-8 Sannomiyacho, Chuo-ku, Kobe City
- Business Hours: 11:30 AM – 8:00 PM
- Phone Number: 078-327-4331
- Fair Period: Saturday, January 12, 2019 – Sunday, January 27, 2019
Quality Providing Diamonds with the Highest ‘Ultimate’ Rating
Going beyond the traditional diamond quality evaluation criteria of “4Cs,” the company implements the new “Sarine Report” which evaluates a diamond’s brilliance. Even among diamond roughs selected from leading polishing companies worldwide, the highest “Ultimate” rating is not common. However, it has been proven that over 90% of the polished diamonds purchased by Ginza Diamond Shiraishi that receive a Sarine Report grade are diamonds with the highest “Ultimate” rating.
Sourcing and Selecting the Highest Quality Diamonds from Around the World
The company has established a local subsidiary, Israel Shiraishi, at the Israel Diamond Exchange, one of the world’s three major diamond markets. With resident buyers constantly checking exchange rates, they can efficiently procure high-quality diamonds.
Ginza Diamond Shiraishi celebrates its 24th anniversary and has been chosen by 450,000 couples to date.
Driven by the desire to “stay close to couples and give shape to their happiness,” the company handles everything from diamond sourcing to design, processing, and sales under an integrated in-house management system. It pioneered the industry with its unique “Semi-Order System,” where customers combine from a rich selection of high-quality diamonds (approximately 8,000 items regularly stocked) and excellent ring designs. The diamonds procured through the local subsidiary Israel Shiraishi are directly sourced and strictly selected by Ginza Diamond Shiraishi’s exclusive resident buyers, who are former diamond appraisers, based on stringent criteria for high quality.
Ginza Diamond Shiraishi is “Japan’s largest bridal jewelry specialty store” that, through diamonds, accompanies customers through various milestones and life stage changes, “giving shape to their feelings.”