Editor’s Note
This dispatch highlights the international showcase of Jalisco’s renowned jewelry industry at a major Las Vegas trade show, supported by state-led export initiatives.

Today, eleven jewelry firms from Jalisco, subsidized by the Ministry of Economic Development through the Jalisco Crece Comercio Exterior incentive programs for part of the setup and driven by the Jalisco Jewelry Chamber, inaugurated the Mexico Pavilion at the JCK Las Vegas Venetian Expo.
Guadalajara has been recognized as the Jewelry Capital of Latin America and has become the epicenter of Mexican jewelry, consolidating Jalisco as the entity with the largest jewelry production nationally, accounting for 70% of the country’s jewelry supply.

Due to its high quality and design proposals, Jalisco jewelry has managed to position itself internationally, being a protagonist for 18 years at the Mexico Pavilion in JCK Las Vegas, the most important annual event in the United States, the main commercial ally of Mexican jewelry.
The inaugural event was led by the President of the Jalisco Jewelry Chamber, Álvaro Azpeitia Covarrubias, and the head of the Jalisco Ministry of Economic Development, Luis Roberto Arechederra Pacheco, as part of the strategy outlined to consolidate Jalisco as the jewelry HUB at the Latin American level.

For his part, the head of the Jalisco Ministry of Economic Development, Luis Roberto Arechederra Pacheco, highlighted that this visit to the JCK Las Vegas Fair seeks to consolidate Jalisco as a Jewelry Hub.
With a commercial prospecting expectation of 7%, the Jalisco companies that make up the Mexico Pavilion are Arte en Dijes de Plata, Broqueles Covarrubias, Broqueles Gen Rey, Fragtal, Madisa, Oro Excel, Oro Boleado, Platoro, Revioro, Sabelli, and Torco.

The main markets with the highest demand for Jalisco jewelry are the United States, Canada, Panama, Peru, Switzerland, Australia, Spain, among others.
Currently, in Jalisco, there is an annual production and commercialization of 20 tons of gold, 80 tons of silver, as well as significant distribution and production of other materials for costume jewelry.