【日本】Massage Gun Market 2022: Current Trends, Rising Demand, Key Players, and Forecast to 2028

Editor’s Note

This survey aims to assess the global massage gun market, focusing on key business questions regarding product demand, major market trends, and consumer purchasing channel preferences.

Survey Objectives

The objective of this survey is to analyze the global massage gun market through a series of questionnaires and find answers to business questions such as:

What is the demand for massage gun products?
What are the main trends driving the massage gun market?
What are the purchasing channel preferences in the massage gun market?

Survey Overview

Survey Period: August 25, 2022 – October 20, 2022
Survey Contractor: Market Insights Reports
House Survey
Subjects: 500 key opinion leaders and corporate and customer end-users.
We conducted a questionnaire asking various questions about the technology and price used for the final application.
Number of valid responses: (500)
Survey Method: 100 telephone surveys, 400 internet surveys
Survey Targets: Sales companies, hair color final application end-users.

Some Questions Asked to Respondents
“What is the most preferred size for a massage gun?”

Answer – Based on size, medium or commercial devices are most preferred by users due to ease of use and portability. However, demand for small/handheld massage guns is increasing as compactly designed guns are preferred.

“Which battery type for massage guns is considered very popular?”

Answer – Regarding battery type, rechargeable massage guns are gaining momentum over replaceable ones. Consumers prefer rechargeable massage guns.

“Who are the key end-users of massage guns?”

Answer – From an end-user perspective, demand for massage guns among athletes continues to gain momentum. Athletes use portable massage guns to loosen stiff, sore muscles after workouts.

Some Survey Findings

Our survey predicts that sales of massage guns will be boosted in the coming years due to increased adoption of portable wellness devices among consumers.

Other benefits of massage guns include muscle relaxation, accessibility to difficult areas, focus on specific muscles, additional relaxation, and assistance in stretching muscles and connective tissue.

Using a massage gun can prevent the production of toxins such as lactic acid and enhance blood circulation. It also helps suppress severe body pain, eliminating the need for analgesics.

Other Key Conclusions and Points from the Report

Our survey indicates that the rising trend of smart devices offers opportunities for new features, improved reliability, significantly higher product usage rates, and functionality that transcends the boundaries of traditional products.

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⏰ Published on: December 14, 2022