Editor’s Note
The Watches and Wonders Geneva Foundation has expanded its membership to include three major luxury houses—Chanel, Hermès, and LVMH. This move signals a concerted effort to strengthen industry-wide collaboration and drive innovation in global watchmaking.


On June 25, the Watches and Wonders Geneva Foundation (WWGF) announced the addition of three new members: Chanel, Hermès, and LVMH. This marks a significant step in the foundation’s mission to foster broader collaboration and innovation within the industry, advancing the global watchmaking sector and incorporating diverse stakeholders.


The WWGF, a non-profit foundation headquartered in Geneva, Switzerland, was established in October 2022 by three founding members: industry giants Rolex, Richemont, and Patek Philippe. It organizes the renowned Watches and Wonders Geneva exhibition. The event held this past April set a new record, featuring 54 participating brands and attracting 49,000 visitors.