Editor’s Note
As the Year of the Dragon approaches, “dragon fever” is driving a surge in Hong Kong’s gold jewelry market, with sales projected to rise by at least 30%. This heightened demand is also expected to push gold prices to record levels.
Gold jewelry sales in Hong Kong are expected to increase by at least 30% during the 2024 Year of the Dragon due to the “dragon fever.” Consequently, many industry experts predict that gold prices will reach historic highs.
Zhang Dehui, President of the China Gold and Silver Exchange Association, stated:
Previous Dragon Years have also experienced a surge in birth rates.
Mr. Zhang added that many jewelry stores have increased their dragon-themed gold product lines by 30% compared to last year, anticipating a significant sales boost.
Lukfook Group, one of Hong Kong’s largest gold jewelry retailers, has launched a range of dragon-shaped gold jewelry and artifacts, including coins, bracelets, and necklaces.
Nancy Wong, Chief Executive Officer of Lukfook, shared:
Rotbart and Company, a small gold trading firm with branches in Hong Kong, Singapore, and the Philippines, also offers a line of dragon-motif gold bars. A company representative revealed:
Mr. Zhang predicts that the gold price will rise by approximately 30%, reaching $3,196 per tael. International gold prices could climb from the current level of $2,035 per ounce to near the historic high of $2,500 per ounce.