Editor’s Note
This article traces the remarkable journey of Yanbal, a Peruvian enterprise that evolved from modest door-to-door sales into a global multinational. It highlights the strategic shifts and expansion that define its corporate story.
Yanbal, a Peruvian company, has transformed from its origins in door-to-door sales into a multinational corporation. The company’s journey reflects a significant evolution in its business model and market presence.
The company specializes in the direct selling of beauty, fashion, and personal care products. While its product portfolio is diverse, a key segment includes fashion jewelry and accessories, which aligns with aspects of private label manufacturing and branding within the beauty and fashion industry.
Yanbal’s expansion strategy has been pivotal to its success. By leveraging a network of independent consultants, the company has established a strong foothold in multiple countries across Latin America and beyond, demonstrating the scalability of its direct sales model.