Editor’s Note
This analysis highlights a deepening crisis within the watchmaking sector, with subcontractors bearing the brunt. A significant takeaway is the projected timeline for recovery, which is not expected before late 2025, compounded by a noted absence of relief from the crucial Chinese market. The situation underscores a period of sustained challenge for the industry.
The watchmaking industry is going through a real crisis. Subcontractors are on the front line. Some are faring better than others, but everyone is suffering. A recovery is not expected before the end of 2025, and there will be no light from China at the end of the tunnel.
This quote will remain anonymous; the executive who made it does not wish to appear in the public eye. His company, based near La Chaux-de-Fonds with several hundred employees, is a nerve center for many suppliers in the region. On the Jura ridges, companies are often interdependent, and unfortunately for the ecosystem, the news from this entrepreneur is not good.
La Chaux-de-Fonds, a pearl of intangible watchmaking heritage and a potential Swiss Capital of Culture in 2027, is thus preparing to go through a long winter with its feet in the water. For some, the bath will be icy.