Editor’s Note
Veteran miner Dev Shetty is launching Jemora Gemhouse, a Dubai-based auction house focused exclusively on rare, polished colored gemstones. This specialized venture aims to bring transparency and expertise to a niche segment of the luxury market.
Dubai—Colored gemstone mining veteran Dev Shetty is heading a new auction house dedicated to rare, polished colored gemstones.
Jemora Gemhouse (JGH) is designed to provide collectors, luxury brands, and trade partners with “unparalleled access” to rare, valuable, unique, and premium-colored gemstones in a curated environment, the company said. It’s led by Shetty, along with a team of expert gemologists responsible for meticulously sourcing, valuing, and appraising gemstones.
Each gemstone will be certified by laboratories, including American Gemological Laboratories (AGL), GRS GemResearch Swisslab, Gübelin Gem Lab, and Swiss Gemmological Institute SSEF.
The inaugural auction will feature a collection of sapphires from Kashmir, Madagascar, and Sri Lanka, in categories including padparadscha, blue, pink, and yellow. The sale is scheduled for March 17 to 19 and set to take place through the Dubai Diamond Exchange (DDE), the only diamond bourse in the Gulf Cooperation Council affiliated with the World Federation of Diamond Bourses. The DDE sits under the umbrella of the Dubai Multi Commodities Centre (DMCC).
After a seven-year stint as chief operating officer and executive director of Gemfields, Shetty founded Fura Gems, a mining company sourcing emeralds in Colombia and sapphires in Mozambique and Australia, in 2017. He stepped down as Fura’s CEO last summer. He went on to establish Gaston Group, a mining investment company based in the United Arab Emirates. Jemora Gemhouse is part of the group.
The company said that for future auctions, it plans to include rare and high-valued gemstones, such as ruby, emerald, alexandrite, Paraiba tourmaline, and spinel.
