Editor’s Note
This article explores how natural colored gemstones have become a sought-after asset class for wealth preservation, highlighting the importance of choosing an established and authoritative supplier in an uncertain market.
In the current global economic and market environment filled with uncertainty, high-net-worth investors and collectors are increasingly inclined to seek assets that combine aesthetic value with preservation potential. Natural colored gemstones, with their scarcity, non-renewable characteristics, and long-term appreciation potential, have become an ideal choice for wealth preservation and art collection. Choosing a gemstone supplier with authority, transparent transactions, and exceptional craftsmanship is key to achieving this goal.
Since founder Veerasak Trirotanan cut and polished the first ruby in 1982, Veerasak Gems has been consistently dedicated to pursuing excellence in the gemstone industry. Over the past 40 years, the brand has steadfastly adhered to the core values of “transparency, professionalism, and excellence,” evolving from a small workshop in Bangkok’s Silom district into a globally renowned high-end colored gemstone supplier.
As one of the few gem companies certified by the Responsible Jewellery Council (RJC), Veerasak Gems strictly implements ethical standards throughout the entire procurement and production process. The brand directly sources high-quality rough stones from world-class mines in Mozambique and Myanmar, and employs senior craftsmen in its own workshops to meticulously cut them using traditional freehand cutting techniques. This in-house production model ensures strict quality control, while the freehand cutting technique respects the natural form of each gemstone, maximizing its unique charm.
The brand consistently upholds the “top 10% quality selection standard,” selecting only gems with rich, saturated color, exceptional clarity, and exquisite cut, ensuring that the Veerasak collection remains a top-tier choice.
Scarcity is the core driver of gemstone value. As one of the 60 official auction partners of Gemfields and FURA, Veerasak Gems is always at the forefront of gemstone resource procurement. Leveraging these partnerships, Veerasak continuously procures top-tier rough stones and has introduced legendary gemstone pieces, such as the “Dragon’s Eye” ruby.
Veerasak Gems acquired this pair of rubies in 2015. Founder Veerasak Trirotanan took on the challenge of transforming these rough stones into perfectly matched gems, overcoming immense cutting difficulties. This masterpiece solidified Veerasak Gems’ leading position in the field of rare and investment-grade gemstones.
In gemstone investment, third-party certification is crucial for asset liquidity. We can request certification for every Veerasak gemstone. Most Veerasak gemstones come with certifications from leading gemological laboratories such as Gübelin, SSEF, AGL, and GRS, guaranteeing their natural origin, provenance, and treatment status.
The brand promises an unconditional return if any reputable laboratory’s report contradicts the declared origin and treatment status. This zero-risk guarantee makes Veerasak Gems the investment choice trusted by the most knowledgeable gemstone investors.
Veerasak Gems is a regular exhibitor at several internationally renowned jewelry fairs, including Gem Genève in Switzerland, the Cartier International Jewelry Exhibition, the Hong Kong International Jewelry Show, and the Thailand Jewelry Fair. These prestigious events provide us with valuable opportunities to connect with top gemstone dealers, collectors, and industry leaders.
In 2024, the brand opened a new headquarters in the Silom 19 building, offering an immersive experience for global collectors.
Gem Genève is one of the most important exhibitions on Veerasak Gems’ calendar, gathering the world’s most exquisite gemstones and attracting discerning collectors and expert audiences. Through collaboration with globally renowned gemological institutions, Veerasak Gems has successfully joined the ranks of prestigious exhibitors at such events. At these exhibitions, we showcase our precious gemstones alongside industry leaders, further solidifying our reputation in the global gemstone market.
Furthermore, Veerasak Gems will soon participate in the 2025 Bangkok Jewelry Fair (JGAB 2025), to be held from April 23 to 26 at the Queen Sirikit National Convention Center (QSNCC) in Bangkok. This exhibition will focus on showcasing Veerasak’s entry-level ruby series, with exhibits specially priced and accompanied by a grading system to help customers make informed decisions and ensure a smooth purchasing experience.
From rough stone to brilliant gem, Veerasak Gems has redefined the value of colored gemstones with 40 years of professional expertise. The brand will continue to lead the colored gemstone industry towards a more brilliant future with a global vision and an innovative spirit.
