Editor’s Note
The Luxe.co ‘Luxury Jewelry & Watch Brands China Vitality Index 2024’ has been released. The full 55-page report offers an in-depth analysis, while a free version is also available via the link provided.

The Luxe.co ‘Luxury Jewelry & Watch Brands China Vitality Index 2024’ has been officially released. (For the free version, please see the link).
In this “full version” report (55 pages), you will see more detailed data analysis and more complete rankings compared to the free version (43 pages), such as:
– The TOP 20 list of the Luxury Jewelry & Watch Brands China Vitality Index 2024 (the free version only includes the Top 10).
– The dynamic distribution of the TOP 10 brands in the Luxury Jewelry & Watch Brands China Vitality Index 2024 (the free version only includes the Top 5).
– Brands with the most significant rise in the overall Luxury Jewelry & Watch Brands China Vitality Index ranking (2023 vs. 2024).
– Overview of ranking changes for the TOP 10 brands in the Luxury Jewelry & Watch Brands China Vitality Index (2023 vs. 2024).
– Comparison of the total number of new stores opened in China by luxury jewelry & watch brands: full years 2021/2022/2023/2024.
– Overview of the number and city distribution of new stores opened in China by luxury jewelry & watch brands (2024).
– Which luxury jewelry & watch brands opened more new stores in China (2024).
– City distribution of “first stores” newly opened in China by luxury jewelry & watch brands (2024).
– Luxury jewelry & watch brands with the most upgraded/renovated stores (2024)…
Note: The period covered by this edition of the index is from January 1 to December 31, 2024. It includes and analyzes 377 business developments from 40 luxury jewelry and watch brands. Developments related to peripheral businesses such as beauty, fragrance, eyewear, and hotels are not included.
For the major luxury brands’ latest business developments in the Chinese market over the past year (or half-year), the ‘Luxury Brands China Vitality Index’ conducts comprehensive and systematic collection and organization. By objectively assessing the importance and influence of each development and applying a unified weighted scoring system, it aims to fully present the investment intensity and activity level of luxury brands in the Chinese market.
Regarding the latest trends in the Chinese luxury market in 2024, we have already released the following reports:
– Luxury Brands China Vitality Index 2024 (Abridged Version – Free Download)
– Luxury Jewelry & Watch Brands China Vitality Index 2024 (Abridged Version – Free Download)
We will also release the following reports soon, please stay tuned!
