Editor’s Note
This article highlights a significant step toward ethical sourcing in India’s jewellery industry. The IAGES accreditation signals a growing consumer demand for transparency and responsible practices in the gold supply chain.
Waman Hari Pethe Jewellers has received IAGES accreditation, reinforcing its legacy of trust, responsible sourcing, and transparency across the gold value chain, strengthening consumer confidence and leadership in India’s formalizing jewellery sector.
In India’s highly dynamic gold sector, consumers are increasingly seeking retailers who follow a strict Code of Conduct that offers transparency, trust, and sustainability across the entire gold value chain.
To establish a stringent framework across the industry, the Indian Association for Gold Excellence and Standards (IAGES), a Self-Regulatory Organisation (SRO) established by and for the Indian gold industry, has officially accredited one of Maharashtra’s oldest and legacy jewellery brands, Waman Hari Pethe Jewellers (WHP), with its authorised certification.
The IAGES accreditation framework covers the entire gold value chain, which includes Refining, Bullion trading, Manufacturing, Assaying and Hallmarking, to Retailing and even Digital Gold Selling.
As an IAGES value chain partner, WHP can enjoy several benefits such as an established market leadership, a competitive edge over non-IAGES accredited contemporaries, loyalty of both old and new consumers and deeper investor relations. For consumers, an IAGES-certified retailer means they can shop with total confidence knowing their retailer has sourced and processed the gold ethically and responsibly.
Waman Hari Pethe Jewellers has been a symbol of tradition, craftsmanship and customer care since 1909. An IAGES accreditation helps the brand to further expand its market presence and establish its authenticity among the younger, more informed consumers.
