【New York, US】Diamonds Are No Longer Forever? Prices Plummet 60% from Peak

Editor’s Note

This article examines the mounting pressures on the global diamond industry, highlighting how geopolitical trade tensions and shifting market dynamics are challenging its traditional foundations.

Diamond Industry Under Unprecedented Pressure

(New York, 27th) The tariffs and global trade war initiated by US President Trump have severely impacted major markets, putting immense pressure on the diamond industry, which heavily relies on globalized supply chains and commands high prices.
Experts admit that the global diamond industry is facing a perfect storm, with tariffs being just the latest blow. According to statistics, the price of natural diamonds has plummeted by nearly 60% since reaching its peak in March 2022.

Impact of US Tariffs

According to a CNBC report, diamonds imported into the US currently face a basic import tariff of 10%. The US market accounts for over half of the global demand for polished diamonds, making this tariff deeply impactful on the industry. If no new agreement is reached after the 90-day trade negotiation grace period set by Trump expires, additional tariffs may be imposed.

“Tariffs are just the latest blow,” said Karen Rentmeesters, CEO of the Antwerp Diamond Centre, referring to the unprecedented challenges facing the global diamond industry.
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She urged the US government to exclude diamonds from tariffs, similar to raw materials like gold and copper, pointing out that “rough diamonds are also a raw material” and should receive the same treatment.

Complex Supply Chain and Luxury Sector Headwinds

Diamonds travel through multiple countries from mine to retail shelf, being transported and processed—from African mines to Middle Eastern and European trading hubs, then to cutting and polishing centers, and finally sold by jewelers.
This complex supply chain makes the diamond industry extremely sensitive to any disruptions in cross-border trade. The emergence of tariff uncertainty coincides with the luxury sector facing multiple headwinds, including a cooling post-pandemic boom and a slowdown in the Chinese economy.

The Rise of Lab-Grown Diamonds (LGD)

Beyond external policy risks, a deeper challenge for the industry comes from the rapid rise of Lab-Grown Diamonds (LGD). These diamonds are chemically identical to natural diamonds and difficult to distinguish with the naked eye, yet they are about 80% cheaper.

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This has led consumers to increasingly choose cultivated diamonds. Jewelry brand Pandora announced in 2021 that it would completely stop selling natural diamonds, marking a significant turning point for the industry.
According to market data, the price of natural diamonds has plummeted by nearly 60% since reaching its peak in March 2022.
Despite the widening price gap, some analysts believe the market is approaching a “price stabilization boundary.”

Lab-Grown vs. Natural Diamonds: Market Differentiation
“The key question is, how much lower can natural diamond prices go before consumers clearly perceive the difference between the two?” said independent diamond analyst Paul Zimnisky.

He pointed out that consumers today can buy a 3 to 5-carat lab-grown diamond for just a few thousand dollars, while a natural diamond of the same size costs hundreds of thousands of dollars. “This price difference is creating a real market segmentation.”

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For example, diamond giant De Beers announced it would shut down its lab-grown diamond brand Lightbox and double down on its natural diamond business. De Beers CEO Al Cook stated in a declaration:

“The continued price decline of lab-grown diamonds further highlights their differentiation from natural diamonds.”
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⏰ Published on: May 27, 2025