Editor’s Note
This article reports on the acquisition of designer jewelry brand Alor by US manufacturer VIBHOR. The deal, announced on September 22, expands VIBHOR’s portfolio in the designer segment. Financial details remain undisclosed.
On September 22, US jewelry manufacturer VIBHOR announced it has acquired the designer jewelry brand Alor. The financial terms of the transaction were not disclosed.
Alor was founded in 1979 in San Diego, California, by the husband-and-wife team Sandy and Jack Zemer. The brand name is a combination of the names of their two sons, Tal and Ori. Jack Zemer, a former nuclear engineer, incorporated industrial-inspired cable elements into Alor’s designs, using materials such as stainless steel, 14K gold, and diamonds.
Alor’s product range includes necklaces, rings, bracelets, and bangles for both men and women, as well as Apple Watch bands. Prices range from $85 to $4,995 (approximately RMB 605 to 36,000).
VIBHOR was founded in 2000 by Indian brothers Manish and Neelu Dhadda. The brothers initially worked in colored gemstone manufacturing in Jaipur, India. During a trip to Mumbai, India, they discovered an opportunity to supply high-quality American independent retail stores…