【Seongnam, So】[Photo] Kim Ji-won Captivates Attention with BVLGARI Jewelry and Pure White Dress

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Editor’s Note

BVLGARI brings festive sparkle to South Korea with a new holiday pop-up in Seongnam. The temporary boutique, themed ‘Holiday Divas’ Dream,’ opened this week at the Hyundai Department Store Pangyo Branch.

[포토]김지원, 불가리(BVLGARI) 주얼리와 순백의 드레스로 시선 강탈
BVLGARI Opens Holiday Pop-up in Seongnam

Italian luxury jewelry brand BVLGARI held an event on the 7th at Central Square, Hyundai Department Store Pangyo Branch in Seongnam, Gyeonggi Province, to celebrate the opening of its ‘Holiday Divas’ Dream’ pop-up.

Brand Ambassador Kim Ji-won Attends

Brand ambassador, actress Kim Ji-won, attended the event and participated in the photo wall session.

Theme: Divas’ Dream Collection

The pop-up is themed around BVLGARI’s iconic jewelry collection ‘Divas’ Dream’, highlighting the artistry and craftsmanship of Rome, as well as timeless feminine beauty. The Divas’ Dream collection features a fan-shaped motif inspired by the mosaic decorations of Rome’s Caracalla Baths, offering a modern reinterpretation of the geometric perfection and artistic curves of ancient Roman architecture.

Centerpiece: Divas’ Dream Lighting Tree

At the heart of the pop-up space, a ‘Divas’ Dream Lighting Tree’ was installed. Utilizing the brand’s symbolic fan-shaped motif, it embodies the art of light, symbolizing the eternity of Rome through its architectural form and lighting design. Visitors can enjoy an immersive experience in this luminous space where Rome’s ancient heritage intersects with modern luxury.

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⏰ Published on: November 07, 2025