【South Korea】[Exclusive] Cartier to Raise Jewelry Prices on the 10th… Average Increase of 2-5%

Editor’s Note

Cartier has announced its third price adjustment in South Korea this year, with increases of 2-5% on select jewelry lines, including iconic collections like LOVE and Juste un Clou, effective October 10. This follows previous hikes in February and May.

[서울=뉴시스] 김진아 기자 = 프랑스 명품 브랜드 까르띠에(Cartier)가 다음달 국내에서 판매하는 제품 가격을 약 6% 인상한다. 15일 명품 업계에 따르면 까르띠에는 오는 2월 4일 국내에서 판매하는 모든 카테고리의 가격을 올릴 예정이라고 공지했다. 주얼리 품목의 가격은 약 6%, 워치(시계) 품목은 약 6~7% 오른다. 사진은 16일 서울의 한 백화점 까르띠에 매장. 2025.01.16. bluesoda@newsis.com
Third Price Hike This Year Following February and May

French luxury jewelry and watch brand Cartier is implementing its third price increase in South Korea this year.

According to the luxury goods industry on the 2nd, Cartier is planning to raise prices for some jewelry products on the upcoming 10th.

The increase rate is approximately 2-5%.

The jewelry products subject to this price adjustment are known to include Cartier’s popular collections such as ‘LOVE’ and ‘Juste un Clou’.

Cartier has already raised prices twice this year, in February and May. Including this upcoming adjustment, it marks the third increase this year alone.

In response to the successive price hikes, some consumers are remarking that the saying “luxury goods are cheapest when you buy them today” is becoming a reality.

“We will not implement sharp price increases that are difficult for both consumers and the brand to endure.”

Meanwhile, Johann Rupert, Chairman of the Richemont Group, which owns Cartier, stated this policy during an earnings conference call held in Zurich, Switzerland, last May.

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⏰ Published on: September 12, 2025