B Buyjem Jewelry RFQ sourcing from China
News Jewelry News

【Frankfurt, G】Frankfurt: Bucherer Opens High Jewellery Boutique

Editor’s Note

**Editor’s Note:** This article explores Bucherer’s latest high jewellery collection, which celebrates the spirit of the independent woman through a blend of traditional craftsmanship and modern design. Johanna Christner delves into the maison’s savoir-faire and the stories behind the pieces.

Bucherer High Jewellery: A Tribute to the Independent Woman

By Johanna Christner | 16.11.2022, 14:01 | Reading time: 3 min.

Savoir-faire with Tradition
“This boutique is the continuation of a journey that began with my grandfather’s pioneering spirit and my grandmother’s commitment to the family business,” says Jörg Bucherer, owner of the Bucherer Group.

The Swiss watch and jewelry group Bucherer has opened its first High Jewellery boutique in Frankfurt. The accompanying jewelry collection aims to capture the spirit of emancipated women.

Colorful tourmalines, aquamarines, and sapphires surrounded by diamonds are meant to evoke Wilhelmina Bucherer’s adventures in South America sourcing gemstones, while the frosty diamonds recall the cool-headedness of her mother-in-law and wife of company founder Carl F. Bucherer, Louise Bucherer: The first Haute Joaillerie collection from the Lucerne-based watch and jewelry group Bucherer honors, with six pieces, the women who laid the foundation for Bucherer Fine Jewellery.

Biorelax
Full article: View original |
⏰ Published on: November 16, 2022