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【Montegiardin】From a Small Shop in San Marino to a Jewelry Empire: A New Home for the Fabbri Sisters’ Brand

Editor’s Note

**Editor’s Note:** This article marks the official opening of Fabbri.Ca, the new headquarters for Marlù and the Fabbri sisters’ jewelry brand. From its origins in a small San Marino shop, the brand has grown into a creative hub that embodies decades of craftsmanship and identity.

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From a Small Shop in San Marino to a Jewelry Empire: A New Home for the Fabbri Sisters’ Brand
The ribbon-cutting opened the doors of Fabbri.Ca, the new home of Marlù and the three Fabbri sisters.

Editorial Staff
September 16, 2025 12:21

The Inauguration of Fabbri.Ca
Marlù has officially inaugurated Fabbri.Ca, the new home of the brand founded by the Fabbri sisters: a creative hub that is not just a company headquarters, but a living symbol of an identity built over time, made of family, passion, and vision. The ribbon-cutting opened the doors of Fabbri.Ca, the new home of Marlù and the three Fabbri sisters—Morena, Monica, and Marta—who wanted to reclaim a place rich in meaning and family values. Here, on land once belonging to the family, stood an old factory that for many years was the center of work in the town of Montegiardino.

“I was in China when Monica and Marta called to tell me the factory was for sale. We didn’t think twice; that place had to become the new home of Marlù,” explains Morena Fabbri, the eldest sister and founder of the brand.

The special evening, in addition to a series of friends and exceptional guests—including Rossella Brescia, Francesco Arca, Micaela Ramazzotti, Teresa Riott, Mapi Danna, and Valentina Melis—was hosted by Rudy Zerbi, a great friend of the brand, who guided the audience through the evening’s highlights.

Roots, Tenacity, Dream, and Bonds

Roots, Tenacity, Dream, and Bonds are the key words and also the titles of the four chapters that marked the gala dinner. Four courses, in four stages, signed by four starred local chefs—Gianpaolo Raschi, Alberto Faccani, Giuseppe Gasperoni, and Riccardo Agostini—alternated with the true and moving story told firsthand by the three founders. It was first and foremost a return to roots: to that small shop in the historic center of San Marino purchased by Giuseppe Fabbri, father of the three sisters. It is there that Morena took her first steps, joined on weekends by Monica and Marta, in a family experience that laid the foundations of what became Marlù. A journey made of simplicity and dedication, where every daily gesture helped build something extraordinary.

To mark the institutional importance of this inauguration, the presence of the Captains Regent, Denise Bronzetti and Italo Righi, as well as some representatives of the government of the Republic of San Marino, Rossano Fabbri, Secretary of State for Industry, and Stefano Canti, Secretary of State for Justice, was also notable.

Thus, a story exemplary of entrepreneurship in the peninsula was celebrated, made of sacrifice, passion, and the ability to see beyond one’s own limits.

“When the company I worked for, after returning from maternity leave, demoted me, taking away the role I had built over years of work, I realized my path was elsewhere. I left everything and decided to found a brand that would bring women closer to the world of work, that would not make motherhood feel like a limitation, and that would bear the names of my two children, Marco and Lucia,” recounts Morena.

But without tenacity, Marlù would not be what it is today. For the Fabbri sisters, talent has always walked hand in hand with commitment. Fabbri.Ca embodies this strength: it is a place where work is done with a straight back, where every project is born from authentic values and a vision that goes beyond the product. It is home, it is family, it is resilience.

“When Morena asked me to follow her on this adventure,” explains Monica, “I also had an eight-month-old daughter; Morena and I gave birth just days apart. We dreamed of a company where time for business was balanced with time for our families, and even if this sometimes meant great sacrifices, in the end it was so.”

The dream was never to become big, but to stay true to themselves. To create something that truly spoke to people, that could move them. Today, it takes shape in Fabbri.Ca: a space that contains everything the Fabbri sisters have imagined, built, and cherished. A place that not only represents a milestone but continues to inspire.

“At the beginning, Marlù was not my dream; I dreamed of becoming an architect and already had a career in industrial design, but when my sisters called me, I decided to trust them and take a leap of faith. Today, the dream of Marlù is also mine,” concludes Marta, the third of the three sisters.

Bonds are the beating heart of Marlù. They are the over 288 people who every day contribute with passion and dedication to shaping a brand that speaks of authentic relationships and shared values.

The evening was also an opportunity to present the new collection “Knoted to my Heart”: a line that celebrates what truly unites us—promises, memories, affections that remain. Each jewel is conceived as a symbolic knot, a gesture that tells what matters. Morena Fabbri wanted to dedicate this collection to her sisters, with a special surprise: a limited edition of just three unique pieces, engraved with “Marlù – We Made it Together Sisters,” a tribute to a journey built together, with love, vision, and consistency.

To make the inauguration even more special, a creation by pastry chef Ernst Knam, who for the occasion reconstructed the signature charms of the new collection.

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⏰ Published on: September 16, 2025