Editor’s Note
The recent International Chanthaburi Gems and Jewelry Festival demonstrated robust economic impact, with significant sales and visitor turnout highlighting the event’s importance to local and industry recovery.
The International Chanthaburi Gems and Jewelry Festival 2021-2022, held for the third time at the Chanthaburi Gems and Jewelry Center, KP Jewelery Center, and Srichan Gems Market Road in Chanthaburi Province, was a success with instant purchases totaling 65 million baht and over 11,480 visitors, both Thai and foreign. The event also generated significant cash flow for the tourism and gem and jewelry industries.
Sumed Prasongpongchai, director of the Gem and Jewelry Institute of Thailand (GIT), revealed that despite the ongoing Covid-19 outbreak, the Thai gem and jewelry industry has demonstrated adaptability.
The aim of this third international festival was to reinforce Chanthaburi’s image as the “City of Gems,” stimulate the economy, build trade confidence, and provide a platform for entrepreneurs to present products to buyers after a two-year hiatus. Business Matching was also organized with support from the Thailand Convention and Exhibition Bureau (TCEB) and the Department of International Trade Promotion. This hybrid format, combining onsite and Online Business Matching (OBM), created a total trading value from foreign importers of 248.38 million baht (83.38 million from OBM and 165 million from the event).
This year, the trading value increased by 205%, and the event generated over 200 million baht for the hospitality and tourism industry during the event period, a significant increase from 21.20 million baht in 2019. This success demonstrated the globally recognized strength of the Thai gem and jewelry industry. In this regard, GIT plans to develop the industry, which involves more than one million personnel, towards sustainable prosperity.
