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【Périgueux, F】Périgueux: BàP, the Temple of Custom Jewelry

Editor’s Note

This week, DL spotlights BàP, a Périgueux boutique offering customizable jewelry and more. Owner Vanessa Bernardo shares her journey from jewelry store employee to shopkeeper over six and a half years.

Each week, DL presents a local business. Today, Vanessa Bernardo opens the doors of her boutique BàP, on Rue Chancelier-de-l’Hôpital in Périgueux. The temple of customizable jewelry, but not only!

How long have you been established here?

It will be 6 and a half years. Before, I worked in a jewelry store, and by setting up here, it was the first time I opened a shop.

Why did you choose this location?

I worked before in the hypercenter, and I really wanted to stay there. I find the atmosphere really nice, and I had a real crush on the premises: the old stones, the parquet floor, this little street too. I think it’s an almost intimate address and that’s what I was looking for, rather than setting up on the boulevards.

What do you offer?

Initially, here, I sell jewelry. Customizable jewelry, but also classic jewelry from limited series, or unique pieces. After Covid, to expand and diversify the activity and also because customers were favorable, we added clothing sales to our range. Clothes, like jewelry, in limited series or unique pieces. Thus, each month, I bring in new items. I also offer small accessories: handbags and belts.

What is your flagship product?

Custom jewelry! We make them directly here on site, and we also work with creators. What works best is the personalized bracelet. You can engrave it, add charms or pom-poms, and it really allows the person to create their custom jewelry from A to Z, a piece that resembles them.

What are your plans?

We will continue to develop the website, especially the online sales part, by adding references. Also in the works, we may have a project to move to expand.

Vanessa Bernardo offers customizable jewelry.
Photo: Élina Thomas

BàP, 14 Rue Chancelier-de-l’Hôpital, 24000 Périgueux. Open Tuesday to Saturday from 10am to 7pm. Info at: www.bapbijoux.com

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⏰ Published on: December 15, 2023