Editor’s Note
**Editor’s Note:** PLUS VENDOME, known for its “self-empowerment jewelry,” opens its first physical store on August 6 at Shibuya Hikarie, expanding beyond online sales to offer customers an in-person experience of its collections.
PLUS VENDOME, a brand offering “Self-empowerment jewelry” that encourages adding your own sense of style and living each day with a positive mindset, is opening its first physical store on August 6th (Thursday). Previously available only through its online store, the new location will be “PLUS VENDOME ShinQs by TOKYU DEPARTMENT STORE inside Shibuya Hikarie.”
This long-awaited physical store allows customers to experience the brilliance and comfort of collections that have gained attention on social media, previously only available online. The special store, designed to let visitors feel the brand’s world with all five senses, will offer exclusive opening commemorative gifts and limited items.
Let’s introduce the collection lineup of PLUS VENDOME.
MICROTATTOO is the brand’s signature collection, inspired by ultra-small tattoos subtly placed on the nape of the neck or sides of fingers. Like empowering tattoos, it is meant to be worn as personal jewelry.
Price range: 27,500 – 72,600 yen (tax included). Materials: K18, K10, Silver 925, Brown Diamond, Black Diamond, and others.
FINELINETATTOO is a collection of ultimately simple and stylish jewelry that can only be expressed through thin lines. It represents a single FINELINE tattoo that shines as if wet.
Price range: 18,700 – 38,500 yen (tax included). Materials: Silver 925, Cubic Zirconia.

LAB is a collection using “synthetic moissanite,” recreating the brilliance born in space through “LAB.” The brilliant jewelry with dream-sized stones empowers the wearer with its strong fire.
Price range: 26,400 – 115,500 yen (tax included). Materials: K10 Yellow Gold, K10 White Gold, Synthetic Moissanite.
PEARL is a collection embodying the brand’s desire for adults to choose pearls with a playful spirit. It offers stylish pearl jewelry that maintains elegance and brilliance while addressing the unique concerns of adults.
Price range: 9,900 – 53,900 yen (tax included). Materials: Silver 925, K10 Yellow Gold, Freshwater Pearl, Artificial Pearl, and others.
BODY is a collection of jewelry that incorporates the soft curves and lines of the body into its design. The organic silhouettes drawn with inorganic metal create a metal jewelry collection that comforts both body and mind.
Price range: 9,900 – 29,700 yen (tax included). Materials: Silver 925, Alloy.
STANDARD is a standard collection offering classic items like T-shirts and jackets that support any outfit. These are simple yet essential basic items.
Price: 11,000 – 165,000 yen (tax included). Materials: K18, K10, Silver 925, Alloy, and others.

At “PLUS VENDOME ShinQs by TOKYU DEPARTMENT STORE inside Shibuya Hikarie,” opening commemorative gifts are prepared. Those who follow the official Instagram and register on the official LINE account will receive an original jewelry cloth.
Additionally, customers who purchase 33,000 yen or more (tax included) will receive an original tote bag. The opening commemorative gifts are limited in quantity and available on a first-come, first-served basis.
Furthermore, a “【PLUS VENDOME×YUKI】 Special Set” will be available. This is an exclusive special set for “PLUS VENDOME ShinQs by TOKYU DEPARTMENT STORE inside Shibuya Hikarie,” featuring a curated set of earrings (or clip-ons), brooch, and jewelry box from the popular ribbon series of the fourth collaboration with model Yuki. The price is 33,000 yen (tax included), and the release date is August 6th (Thursday).
Individual items from the collaboration are also available for purchase separately, and the collaboration products will be sold on the official online store as well. Due to limited quantities, availability is restricted.
Take this opportunity to visit “PLUS VENDOME ShinQs by TOKYU DEPARTMENT STORE inside Shibuya Hikarie.”
■PLUS VENDOME ShinQs by TOKYU DEPARTMENT STORE inside Shibuya Hikarie
Address: 1st Floor, 2-21-1 Shibuya, Shibuya-ku, Tokyo

PLUS VENDOME Official Online Store: https://vendome.jp/plus_vendome
(Salt Peach)