Editor’s Note
In a strategic move to navigate the cooling art market, Pharrell Williams’s JOOPITER auction house has launched its own dedicated marketplace. This new platform introduces an immediate-purchase option for pre-owned collectibles, aiming to provide a more accessible and responsive digital experience for collectors.
JOOPITER, the digital-first auction house operated by Pharrell Williams, has announced the launch of its own ‘JOOPITER Marketplace’. This new platform, introduced in response to the current downturn in the art market, features a new function allowing for the immediate purchase of pre-owned collector’s items.
According to a new report from WWD, the ‘JOOPITER Marketplace’ will launch with items from Pharrell’s close associates, including artist Tom Sachs, high jewelry designer Lorraine Schwartz, entrepreneur and gallerist Easy Otabor, and Steven Victor, founder of the music label Victor Victor Worldwide, in addition to Pharrell’s own pieces.
Currently, the ‘JOOPITER Marketplace’ features items such as a black version of Pharrell’s signature Vivienne Westwood buffalo hat for $630, his customized black Timberland boots for $4,200, and a sample of the white Billionaire Boys Club polo shirt he wore in the 2003 music video for his hit single “Frontin'” for $735. The marketplace also includes items like Lorraine Schwartz’s three-color Hermès Birkin 35 ostrich bag (with palladium hardware), pieces from Elizabeth Taylor’s jewelry collection, an RSVP Gallery x Off-White™ x Nike T-shirt, and works by the late Virgil Abloh.