Editor’s Note
This article highlights the French watchmaking industry’s latest initiative to showcase design trends through the “TONIC SIGNAL” collection, launched by FRANCECLAT. It underscores the sector’s ongoing efforts in reindustrialization and strategic partnerships, positioning itself on the global stage.
FRANCECLAT, the French industry association responsible for the development of the watchmaking, jewelry, and tableware sectors, has announced the launch of the “TONIC SIGNAL” collection, designed to showcase the design trends and appeal of French watches.
In France, where a grand spectacle of fleeting moments is set to unfold this summer, centered in Paris, the watchmaking industry has achieved a new milestone. Efforts towards reindustrialization and partnerships with Swiss brands in watch components have paid off. In 2023, production in this sector grew, with sales reaching 410 million euros (a 7% increase compared to the previous year).
(Source: Key figures 2023 Watchmaking – Jewellery)
The “TONIC SIGNAL” collection presents these dynamic French watches through six vivid trend colors:
- A CLOCKWORK ORANGE
- ELECTRIC BLUES / GREENS
- ENIGMATIC PURPLE
- LEMON – LIME
- ENERGETIC RED
- PIMP PINK
AKRONE, ARPIEM, ATELIER CARADANT, AUGARDE, AURICOSTE, AWAKE, BALTIC, BLACK GOOSE, BRISTON, BRM CHRONOGRAPHES, DEPANCEL, D.W.Y.T, HALCHIMY, HERBELIN, HUMBERT DROZ, KELTON, LAPS, LIP, LORIGE, MARIE & LOUIS, MAT WATCHES, NEPTO, PEQUIGNET, PIERRE LANNIER, RESERVOIR, SAINT HONORE, SARTORY BILLARD, SYE.
FRANCECLAT is the French industry association responsible for the development of the watchmaking, jewelry, and tableware sectors. Its purpose is to support these three industries, which are symbols of the French “Art de Vivre” (Art of Living), in their development and lasting success, not only in France but worldwide.
