Editor’s Note
This article highlights LVMH’s 2025 Life 360 Awards, which honor innovative CSR initiatives in regenerative agriculture and traceability. The ceremony also marked the final event at the group’s historic Avenue Montaigne headquarters before its upcoming relocation.
Regenerative agriculture, product traceability, and synergy between houses: these are among the CSR initiatives rewarded by LVMH at its Life 360 Awards 2025.
The ceremony was held on Wednesday, December 10, 2025, at the luxury group’s headquarters on Avenue Montaigne (Paris 8th). This was the last ceremony at this location as LVMH is set to move to Rue Jean Goujon in 2026 during the renovation period.
These Awards are at the heart of the LIFE 360 environmental program (LVMH Initiatives For the Environment), which structures the group’s long-term strategy around the pillars: climate, biodiversity, traceability, transparency, creative circularity, integration, and pooling of forces.
Thirteen flagship initiatives were distinguished, seven of which came from the fashion, luggage, and jewelry sector.
The Tiffany jewelry brand installed photovoltaic solar panels on several sites, enabling a reduction in greenhouse gas emissions.
For its leather supply, Louis Vuitton initiated a regenerative agriculture program on the three million square meters of pastureland used for livestock.
Christian Dior Couture created an approach that connects raw materials, crafts, and the final product from end to end.
Using AI, Bulgari inscribes a unique micro-engraving on each creation, readable via a smartphone scan. It provides access to its digital passport, revealing gemological certificates, origin, and craftsmanship.
Louis Vuitton initiated a system for reusing dormant materials, giving a second life to unused stocks.
Celine launched a structured system for integrating ESG (Environmental, Social, and Governance) criteria into the annual performance evaluation of members of the management committee.
Christian Dior Couture, Louis Vuitton, and Rimowa share a logistics model in the United States that optimizes the filling of transport means and, consequently, reduces carbon emissions related to logistics flows.
It is worth noting that LVMH was again rewarded by obtaining a triple “A” from the CDP (Carbon Disclosure Project), the highest possible rating concerning climate protection, forests, and water management.