Editor’s Note
This article explores Beyoncé’s latest sartorial statements on tour, highlighting her continued partnership with Tiffany & Co. as the official jeweler for her performances.
The superstar continues to solidify her fashion status with custom-made, futuristic stage outfits from major fashion houses, all adorned with Tiffany & Co. jewelry. Diamond necklaces, oversized earrings, and even a mesh dress studded with multiple platinum and diamond Diamonds by the Yard necklaces… The diva dazzles on stage with the exceptional pieces from the tour’s official jeweler. This choice seems more than natural following the collaboration between the two names on the Lose Yourself in Love campaign released in 2022.
Together, they celebrate the Renaissance World Tour with a brand new limited-edition collection named Return To Tiffany® x Beyoncé. Known for its legendary heart-shaped tag, the Return To Tiffany® collection, inspired by a 1969 keychain, fuels the legend and contributes to the house’s heritage. The artist infuses the opulence and glamour of the tour into the great classics of the New York jeweler. The pendants swinging on the famous ball chains incorporate the iconography and codes of the year’s most significant event.
The proceeds will help support students in the artistic and creative fields at five historically Black colleges and universities (HBCUs). An initiative of the jeweler’s social impact platform, Tiffany Atrium, About Love has already supported over 100 students. The launch of this collaboration comes exactly one year after the creation of this platform, whose mission is to advance career opportunities for historically underrepresented communities in the jewelry and creative industries.
The collection will launch on July 29 on tiffany.com, as Beyoncé heads to East Rutherford, New Jersey, for another tour date. The pieces will be reasonably priced, considering the house’s jewelry lasts a lifetime. They will be available starting from 250 euros, all while supporting a noble cause.
