Editor’s Note
Dior made history by presenting its first-ever fall women’s collection in Seoul, transforming the campus of Ewha Womans University into a stage that celebrated the unique dynamism of the city. This show by Maria Grazia Chiuri served as a visual narrative, weaving together the house’s heritage with a dazzling, modern sensibility.
French luxury brand Dior held its first-ever 2022 fall women’s collection fashion show in Korea at Ewha Womans University. It was completed to embody the Dior house’s desire to highlight the unique dynamism and originality of Seoul. Maria Grazia Chiuri’s collection, which captures a dialogue between Dior’s heritage and the ever-changing, dazzlingly brilliant modern world, unfolds a true visual narrative.
Women’s wear brand Olive des Olive unveiled a summer capsule collection featuring colorful visuals of a lovely and feminine look alongside Seolhyun’s bright smile. This summer pictorial is filled with styling of wearable yet sensual items. Through Seolhyun’s pictorial filled with happy and positive vibes, you can complete a refreshing summer look.
Kenzo unveiled the fourth and final drop, ‘The Poppy,’ of its SS22 limited capsule collection, consisting of four drops in total, under the artistic direction of ‘Nigo,’ who was appointed artistic director last year. It reintroduces the poppy print, a core element of the Kenzo archive.
Jimmy Choo presented its 2022 summer collection, inspired by the idea of a modern-day goddess.
It captures the lineup for a glamorous, bold party as well as the playful mood and charm of poolside. The collection is filled with exotic summer moments captured with Jimmy Choo’s signature beauty, along with bold embellishments, strong silhouettes, and hopeful colors from the new collection.
Muse Han Ji-min for Golden Dew showcased a goddess-like stance in the forest while wearing a limited high jewelry edition. This new product is a collection released to celebrate the 20th anniversary of Golden Dew’s signature ‘Morning Dew’ design, inspired by ‘dewdrops.’ It consists of a limited edition highlighting colorful colored gemstones and fashion jewelry inspired by the sounds, light, and colors of nature.
Women’s young casual brand ‘If.nay’ proposes a fresh summer vacation look with its exclusive model ‘Choi Ye-bin.’
The pictorial is composed of summer items that add If.nay’s unique newtro mood by expressing ‘wit and cleverness found in everyday things’ along with vintage props.
Insilence Woman presented a hot summer collection completed with restrained silhouettes and three-dimensional details. The brand’s keywords, minimalism and practicality, achieved perfect harmony. A colorful color palette based on blue and pink was added to various textures like terry and wrinkle.
Bonchamps presented a summer collection with Monsta X’s Jooheon, based on 80s sports mood and contemporary youth culture. It completes a free and energetic style and consists of various items like unique graphics, popping colors, bucket hats, and accessories.
