Editor’s Note
This survey reveals that STAR JEWELRY is the most frequently mentioned brand in casual jewelry queries, though results varied across different AI models.
The brand with the highest mention rate in queries related to [Casual Jewelry] is “STAR JEWELRY”. Differences in mentioned brands were observed depending on the AI model used.
Survey Target: Brands included in responses from generative AI (ChatGPT / Gemini)
Survey Date: November 26, 2025
Survey Method: Repeatedly asked queries related to [Casual Jewelry] to generative AI (ChatGPT, Gemini), extracted brands mentioned in the responses, and tallied the mention counts. (Note: Web searches were not conducted.)
Here, we introduce some of the findings revealed by our independent survey.
1. STAR JEWELRY
2. MIKIMOTO
3. Vendome Aoyama
4. agete
5. AHKAHA
6. TASAKI
7. 4℃
8. ete
9. IENA
10. GINZA TANAKA
(Note: % indicates mention rate)
In this survey, we posed queries related to casual jewelry to both ChatGPT and Gemini and compared the brands mentioned in their responses. The results showed differences in the brands cited by the two models.
For other details, such as examples of search queries used and the mentioned brands, please refer to the survey report.