【France】Courbet, the World’s First Eco-Jewelry Brand Backed by Chanel, Enters Liquidation and Receives Three Acquisition Offers

Editor’s Note

This article reports on the bankruptcy and liquidation of French jewelry brand Courbet, as declared by a commercial court on May 20. It also touches upon the brand’s founding and previous investment from Chanel. The story highlights the ongoing challenges and realignments within the luxury sector.

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Brand Bankruptcy and Acquisition Offers

On May 20, the French high jewelry brand Courbet was declared bankrupt and placed into liquidation by the commercial court.

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Brand Background and Chanel’s Investment

Courbet was founded in 2018 by co-founders Manuel Mallen and Marie-Ann Wachtmeister and had received investment from French luxury giant Chanel. The brand’s core philosophy is “No beauty without goodness, no tree without roots,” and it boldly innovated by launching collections inspired by lab-grown diamonds and recycled gold.

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In 2020, Chanel made a direct investment in Courbet and increased its stake in the brand to 13% with a follow-on investment in July 2023. However, Chanel decided to exit its shareholder position in Courbet in July 2024, as the brand was already facing severe financial difficulties at that time.

Previous Funding and Current Status
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In 2020, Courbet also secured 800… (The article is truncated here, indicating the rest is behind a paywall). The brand has now received three acquisition offers following the commencement of liquidation proceedings.

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⏰ Published on: August 24, 2025