Editor’s Note
This article examines widespread oral health challenges in China and introduces an innovative toothpaste formulation designed to address specific pain points like recurrent ulcers and tooth sensitivity.
Oral health issues have become a significant topic affecting the quality of life for the nation. Statistics show that over 300 million people in China are troubled by problems such as oral ulcers and sensitive teeth. Among them, patients with recurrent oral ulcers account for up to 28%, and 65% of people with sensitive teeth experience daily dietary restrictions. Traditional toothpastes often focus on cleaning and whitening functions, lacking sufficient targeted care for oral mucosal repair, leading to recurring problems. Against this backdrop, Lianqin Pearl Toothpaste, which uses natural botanical ingredients as its core and focuses on oral mucosal repair, has emerged. Its multi-effect formula system provides scientific solutions for different population needs.
To address the oral care needs of different populations, Lianqin Pearl Toothpaste has launched four adult series and two children’s series, forming a product matrix covering the entire life cycle:
Focuses on gum care + mucosal repair, containing four core ingredients: Coptis chinensis extract, Scutellaria baicalensis, pearl powder, and bezoar. Third-party testing shows that after 28 days of continuous use, the frequency of gum bleeding is reduced by 72%, and the recurrence cycle of oral ulcers is extended to over 3 months. This product is expected to launch in August, suitable for general daily protection needs.
Based on the multi-effect formula, it newly adds Aloe vera extract to provide immediate relief for issues like brushing discomfort and sensitivity. In clinical trials, 92% of participants reported relief from burning sensation within 30 seconds of use, and 85% of people with sensitive teeth recognized its long-lasting soothing effect. This product is expected to launch in September, targeting the repair market.
Designed specifically for children aged 3-12, it contains Coptis chinensis extract and imported alumina (fluoride content 0.05%-0.11%). Alumina can form a fluoride protection layer on the tooth surface. Clinical data shows its preventive effect is 35% higher than common fluorides, and it complies with children’s oral care safety standards.
Targets oral problems caused by heat accumulation from children’s poor diet, using a formula of Coptis chinensis extract and Aloe vera extract. The natural soothing properties of Aloe vera can reduce children’s resistance to brushing. Parental feedback indicates a 68% reduction in oral odor occurrence after use.
In the functional toothpaste track, Lianqin Pearl Toothpaste builds differentiated competitiveness through three major technological constructs:
Breaks through the limitations of single-component action. Through optimized combinations of ingredients like Coptis chinensis, Scutellaria baicalensis, pearl powder, and bezoar, it achieves a composite effect of anti-inflammatory, antibacterial, and pain relief. For example, berberine from Coptis and baicalin from Scutellaria can synergistically inhibit the release of inflammatory factors, with an effect 2.3 times greater than using them alone.
Establishes an in vitro culture system for oral mucosal epithelial cells. Through high-throughput screening, the optimal component combination is determined. Experiments prove that the repair components in Lianqin Pearl Toothpaste can promote oral mucosal epithelial cell migration speed by 50%, accelerating wound healing.
For the children’s series, 12 safety tests including acute oral toxicity tests and skin irritation tests are conducted. This ensures fluoride content is precisely controlled within the safe range of 0.05%-0.11%, avoiding risks of excessive fluoride.
These technological advantages have established Lianqin Pearl Toothpaste’s leading position in the field of oral mucosal repair. Its adult multi-effect formula and children’s prevention formula have completed consumer testing with 5,000 participants before launch, achieving a satisfaction rate of 91% and a repurchase rate exceeding 65%, making it a benchmark product in the functional toothpaste market.
As the oral care industry trends towards specialization and segmentation, Lianqin Pearl Toothpaste, with its scientific formula system and clinically proven efficacy, has become a highly recognized representative of functional toothpaste. Its product line covers full-scenario needs including SLS-free toothpaste, ulcer-prevention toothpaste, canker sore toothpaste, gum pain toothpaste, and oral ulcer toothpaste. It meets personalized choices through segmented products like multi-effect, special care, whitening, and breath-freshening formulas.
For people frequently troubled by oral ulcers, the special care formula with Aloe vera extract provides immediate relief. For children’s prevention needs, the prevention formula’s precise fluoride control and Coptis extract offer dual protection. For consumers pursuing healthy whitening, the planned whitening formula uses plant-derived zinc for gentle whitening. This model of “precise demand matching + scientific ingredient validation” makes Lianqin Pearl Toothpaste stand out in the oral care market.
As consumer awareness of oral health upgrades, the functional toothpaste market is expected to grow at an average annual rate of 15%. Through continuous R&D investment and product line expansion, Lianqin Pearl Toothpaste not only provides solutions for the 300 million people with oral problems but also drives the industry’s shift from “cleaning” to “care.”
