【Henryville, 】Sparkling Waters with Pearls Created in Henryville

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Editor’s Note

This article highlights the launch of Boba Explosion, a line of canned sparkling waters with flavored pearls, by Quebec-based Multibulles. The company aims to combine a fun format with a healthier beverage profile.

Des eaux pétillantes avec des perles créées à Henryville
Product Launch and Concept

Boba Explosion currently offers four flavors on the market.
The company Multibulles, headquartered in Henryville in the Haut-Richelieu region, has set itself the mission to create and market a healthy yet fun beverage: Boba Explosion. These are ready-to-drink sparkling water beverages with flavored pearls, in a can. They are available in numerous retail outlets across the country.
The company has been working on this product since spring 2023.

“We liked the concept of popping bobas and our wish was to design a simple and pleasant-tasting beverage. So, we offer sparkling waters with pearls made from fruit puree. This allows us to provide a natural taste and have a healthier angle,”

explains the company’s Vice President, Marianne Landry. The beverage is also low in sugar and contains no artificial flavors.

Unique Features
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One of the aspects that allows Boba Explosion beverages to stand out in the market is its presentation: the can. Most pearl beverages are served in plastic cups and consumed with a straw.

“We preferred the can to align with our environmental values. To achieve this, we worked extensively on our manufacturing process so that the pearls remain more on top of the beverage, to avoid having to consume them with a straw. For now, we are the only ones doing it this way,”

indicates Ms. Landry.

Products

The company began selling the first flavors of Boba Explosion beverages at the end of summer. Currently, four flavors are available online and in several retail outlets across the country: blueberry, passion fruit, lychee, and mango. Other flavors have also been developed and will be on the market later.

“For now, we decided to go with more exotic flavors, while also highlighting the blueberry, which is a more typical fruit of Quebec,”

mentions the Vice President.

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Market Start and Distribution

The Boba Explosion team says they have received only positive feedback since the product launch.

“We realize that our offering appeals to all age groups. We see overall interest, both from children and parents,”

emphasizes Pierre Chayer, Vice President of Sales.
Regarding distribution, the company’s goal is to be as present as possible in a variety of retail outlets.

“We want to be everywhere and reach different sectors. We were notably present at a sporting event and received a very positive response. It’s also a beverage that can be good for festive events, serving as a good replacement for alcoholic drinks,”

adds Mr. Chayer.

En route vers le 61<sup>e </sup>Gala de l’Excellence ” style=”width: 90%; height: auto; max-width: 600px;”></div> <div style=“In addition to being in grocery stores and convenience stores, we are working on entering restaurants, bars, and even amusement centers and schools. This can truly be a healthy option for everyone,”

also specifies Marianne Landry.

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⏰ Published on: November 14, 2025