Editor’s Note
This profile explores how a niche business, born during the pandemic, blends traditional craftsmanship with modern technology. It’s a story of heritage, adaptation, and the unexpected paths that lead entrepreneurs to their calling.

Goldsmith: “Gold Rings from a 3D Printer Are Unprofitable”
In the midst of the pandemic in 2020, Anna-Elisa Pejrimovsky founded her manufactory. A conversation about family stress tests and gold rings from a 3D printer.
Lea Sonderegger
Even if one doesn’t always want to admit it immediately – sometimes career paths are predetermined. You can take the most beautiful detours and try to escape your fate, but in the end, you land at your destiny. That might sound a bit like fatalistic esoteric babble, but when it fits, why not?