【瑞士】LVMH: “It is out of the question for Bulgari to relocate to the United States”

Editor’s Note

This article features an interview with Bulgari CEO Jean-Christophe Babin, who firmly dismisses speculation about the brand relocating its headquarters to the United States. The discussion also covers Bulgari’s participation in Watches and Wonders and Babin’s new role overseeing LVMH’s watchmaking division.

Jean-Christophe Babin, CEO de Bulgari.
LVMH: “It is out of the question for Bulgari to relocate to the United States”

After going it alone, Bulgari is joining the grand event of Watches and Wonders this year. This is an opportunity to discuss the state of business with its CEO, Jean-Christophe Babin, who has just been appointed director of the watchmaking division of LVMH.

“It is out of the question for Bulgari to relocate to the United States.”

In Brief:

Bulgari closed the year 2024 with double-digit growth.

Investments made in its production facilities over the last five years amount to between 100 and 200 million euros.

In 2025, the entity notably plans to increase its presence in India.

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⏰ Published on: March 28, 2025