Editor’s Note
This article highlights BAUNAT, a premier European online diamond jeweler from Antwerp, and its new collection of rare colored diamond rings. It explores how the brand combines heritage with modern accessibility for discerning jewelry enthusiasts.

Marilyn Monroe famously said in “Gentlemen Prefer Blondes”: “Diamonds are a girl’s best friend.” Colored diamonds, with their unique charm and rarity, have always been particularly captivating. BAUNAT, a leading European online diamond jewelry brand from Antwerp, Belgium—the global diamond capital—has recently launched an exquisite collection of colored diamond rings, offering jewelry enthusiasts a more discerning choice for high-end jewelry.
BAUNAT, an online diamond jewelry brand from the diamond capital of Antwerp, is renowned for its customer-centric approach, exquisite craftsmanship, personalized products, and commitment to continuous innovation. For a decade, it has maintained its position among Europe’s top online jewelry brands.
Colored diamonds hold extremely high investment value. As a century-old diamond house, BAUNAT leverages its direct supply chain within the diamond industry, sourcing diamonds directly from their origin without intermediaries. This eliminates middlemen and high associated costs, allowing BAUNAT to offer diamonds of exceptional quality at uniquely advantageous prices. The newly launched BAUNAT Haute Couture Jewelry Collection features colored diamond rings where the design is tailored to the radiant brilliance and unique hue of each colored diamond. It blends traditional craftsmanship with modern design concepts. Furthermore, BAUNAT insists on European manufacturing, with each piece of diamond jewelry meticulously handcrafted in its Antwerp or Paris workshops, fusing masterful artistry with cutting-edge technology. This showcases BAUNAT’s superb design and craftsmanship, vividly illustrating that each ring is not merely a piece of jewelry but a work of art.

Natural pink diamonds have always been rare treasures that capture the imagination. The BAUNAT Haute Couture Jewelry Collection features a three-stone design, set with a dazzling pear-shaped pink diamond. This is cleverly complemented by step-cut diamonds on either side, not only showcasing BAUNAT’s殿堂级 (master-level) cutting skills but also infusing the entire ring with lively and luxurious vitality.
Beyond the elegant pink diamond, yellow diamonds are also renowned for their vivid and intense color, often called the “canary” of diamonds. Their captivating hue presents a rich and mysterious personality, as if eternal beauty is within reach. The BAUNAT halo-set cushion-cut yellow diamond ring features a 7.07-carat fancy intense yellow diamond as the center stone. It is set on a gold band adorned with brilliant smaller diamonds, allowing the yellow diamond to fully showcase its radiant glow and making the wearer an instant focal point.
The BAUNAT yellow diamond cocktail ring is equally enchanting. The ring is set with a magnificent cushion-cut fancy vivid yellow diamond, surrounded by oval and pear-shaped colorless diamonds. It expresses ultimate luxury and timeless elegance in a vibrant way, exuding boundless charm.
BAUNAT has maintained its position as the leading European online jewelry brand for 10 consecutive years. It combines an experiential store model with online sales, allowing customers to purchase online or make appointments to visit offline experience stores to select their desired jewelry. BAUNAT has experience stores in major European cities, with Asian locations in Shanghai and Hong Kong. BAUNAT experience stores operate on an appointment basis, offering a highly personalized and pressure-free shopping experience with the assistance of diamond jewelry consultants, allowing clients to explore products that transcend jewelry to become diamond art.
