【San Francisc】How Brilliant Earth Became AIDI’s No. 1 Sustainable Jewelry Brand

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Editor’s Note

This article highlights Brilliant Earth’s recognition as the top sustainable jewelry brand in a major industry ranking. It underscores the growing importance of verified, responsible sourcing and environmental standards within the fine jewelry sector.

Brilliant Earth Recognized for Sustainability Leadership

SAN FRANCISCO, Feb. 18, 2026 (GLOBE NEWSWIRE) — Brilliant Earth Group, Inc. (Nasdaq: BRLT), a leader in responsibly sourced fine jewelry, today announced it has been named the #1 Most Sustainable Jewelry Brand in the 2025 AIDI Sustainable Jewelry Rankings, published by the Association of Intelligent Diamond International (AIDI), an independent global membership organization focused on advancing standards in lab-grown diamonds and responsible jewelry.

In this year’s rankings, Brilliant Earth earned:

  • #1 Most Sustainable Jewelry Brand
  • #1 Most Sustainable Engagement Ring Brand
  • #1 Most Sustainable Colored Gem Mix Brand
  • #2 Most Sustainable Men’s Jewelry Brand

The company also ranked #6 overall in AIDI’s 2025 Global Sustainable Diamond Rankings, which evaluate sustainability performance across the full diamond value chain.

“For more than 20 years, we have worked to redefine what sustainability, responsible sourcing, and transparency look like in our industry,” said Beth Gerstein, Co-Founder and CEO of Brilliant Earth. “This recognition reflects meaningful progress, from validated net-zero targets and improved traceability to stronger health and safety standards and public reporting on our goals. It is a testament to our team and partners who advance this work every day. We believe sustainability must be embedded in how we design, source, and serve our customers, and we remain focused on advancing these practices across our industry.”
Independent, Data-Based Recognition

AIDI’s rankings are based on independent research and a comprehensive evaluation of sustainability performance, including environmental impact, labor practices, supply chain transparency, circularity, and public reporting.

Brilliant Earth was recognized for its long-standing leadership in ethical sourcing, use of repurposed precious metals, blockchain-enabled traceability, customizable designs, and ambitious climate goals, including validated net-zero targets.

The brand’s collections combine traceable diamonds, repurposed gold and silver, and responsibly sourced gemstones, alongside ongoing investments in transparency and public sustainability reporting.

Commitment to Measurable Progress

Brilliant Earth continues to focus on:

  • Expanding traceability across its supply chain
  • Increasing use of repurposed precious metals
  • Advancing public sustainability reporting and third-party certifications
  • Supporting community initiatives through the Brilliant Earth Foundation
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⏰ Published on: February 18, 2026