Editor’s Note
This article explores how Boucheron, under CEO Hélène Prieur-Duquesne, is redefining luxury jewelry by blending heritage with bold innovation and a commitment to sustainability.
Boucheron: Pushing the Creative Limits Beyond the Definition of ‘Precious’
July 4, 2025
Sustainable
Jewelry
Luxury
While inheriting the tradition of a prestigious jeweler, Boucheron is also actively engaged in industry-leading sustainable initiatives. Under the leadership of Hélène Prieur-Duquesne, who became the company’s first female CEO in 2015, the high jewelry collection, unveiled twice a year, has received high praise for its innovative creations that transcend conventional concepts.
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