【法国】These New Brand Ambassadors Who Are Making Luxury Vibrate

Editor’s Note

S.Coups, a member of the K-pop group Seventeen, has become a brand ambassador for BOSS. He will wear the brand for official engagements and feature in upcoming campaigns.

ambassadeur marque luxe 2025
S.Coups at Boss

MEMBER of the South Korean music group Seventeen, singer, rapper and dancer S.Coups has joined the house of BOSS. He will be dressed by the brand for some of his official outings and will appear in upcoming communication campaigns.

Monica Barbaro at Dior

THE actress nominated for an Oscar for Best Supporting Actress for her performance in A Complete Unknown has joined the ranks of Dior. Monica Barbaro, also a muse for Bvlgari, stated that the French house

“has always held an iconic place in”

her imagination.

Kendrick Lamar at Chanel

CHANEL has welcomed American rapper Kendrick Lamar among its ambassadors. The artist lent his image to the brand during the launch of a new eyewear line last April.

Minsi Ko at Loewe

THE South Korean actress, who starred in the Netflix series The Frog, has become an ambassador for Loewe. Minsi Ko said she was

“delighted and grateful to be part of a new journey with the brand”

.

monica barbaro dior
©James Robjant, avec l’autorisation de Dior
Jeremy Allen White at Louis Vuitton

JEREMY Allen White, the New York actor known for his role in the series The Bear, has joined the portfolio of muses for Louis Vuitton.

“Jeremy possesses a quiet strength and an inimitable authenticity that are natural to him”

, praised Pharrell Williams, creative director of the house’s men’s collections.

Zoe Saldaña at Cartier

THE Oscar-winning actress and producer Zoe Saldaña (Emilia Pérez, Avatar, The Terminal) has been chosen by Cartier to represent the brand. Close for several years, the two parties are now officially sealing their relationship.

Austin Butler at Breitling

BREITLING has named Austin Butler as its new brand ambassador. The brand’s CEO Georges Kern praised the

“talent”

of the actor who portrayed Elvis Presley in the film Elvis, while the rising cinema star, face of the house’s Top Time campaign, stated:

“For me, Breitling is about adventure and pushing the limits of what’s possible”

.

kendrick lamar ambassadeur chanel
©Chanel
Jenna Ortega at Dior Beauté

JENNA Ortega (Beetlejuice Beetlejuice, Wednesday, Miller’s Girl) is the new international makeup ambassador for Dior.

“It’s a tailor-made role for this rising star who, through her values and personality, already inspires an entire generation”

, the house mentioned.

Jack Draper at Burberry

THE tennis player, ranked 5th in the world in ATP singles last May and British No. 1, has become the new face of the brand.

“His dynamism, dedication and optimism, on and off the tennis court, make him a perfect match for Burberry”

, the brand stated on Instagram.

Philippine Leroy-Beaulieu at Pomellato

AN iconic figure from the series Emily in Paris, the Franco-Italian actress Philippine Leroy-Beaulieu has been recruited by Pomellato, embodying the

“values of female empowerment and authentic beauty”

.

loewe minsi ko
©Loewe
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⏰ Published on: August 19, 2025