Editor’s Note
This article explores the evolution of the jewelry watch, from its origins as a flamboyant status symbol for nobility to its modern role as the ultimate accessory for evening elegance. It reminds us that beyond mere timekeeping, a watch can be a radiant piece of personal expression.

If we think of watches as accessories, their ultimate form is the jewelry watch. It is a watch for enjoying the night, sparkling amidst cocktail lights.
Looking back to the era of pocket watches, most were hobby items for royalty and nobility, who competed in taste with rivals through flamboyant designs, enamel paintings, and gem settings.
This sensibility carries over to modern jewelry watches. Fundamentally, a watch does not need to sparkle. However, if you consider the watch as something to “stage a special time,” nothing is more fitting for the occasion than a brilliantly shining jewelry watch.
Moreover, you can appreciate exceptional craftsmanship. A watch case is three-dimensional, and the dial integrates various elements. Setting variously cut gemstones into it is truly a divine skill. In other words, a jewelry watch allows you to enjoy both superb watchmaking and jewelry craftsmanship.
Of course, such watches are not for everyday wear. Rather, we hope you use them as motivation to actively seek out places where such watches are fitting. A jewelry watch shining brilliantly on your wrist creates communication with those around you and fosters new connections. That is its very role.

True to the name “King of Diamonds,” over 1,000 diamonds are set seamlessly on the case, dial, and bracelet. It represents the pinnacle of jewelry craftsmanship. Limited to 10 pieces worldwide.
Automatic movement, 18K rose gold case, 36mm diameter. Available exclusively at boutiques. Price upon request.
Incorporates the design code of the popular jewelry collection “Balance,” which combines delicate circles and straight lines, into a watch. The dial material is aventurine with sparkling inclusions, and the bezel is set with diamonds. Its delicate sculptural beauty adds allure to the wrist.

Automatic movement, stainless steel case, 33mm diameter. ¥2,860,000.
An ultra-thin tourbillon with a case thickness of 7.39mm. The case is set with emeralds and diamonds, and the dial features marquetry decoration using malachite and chrysoprase gemstones, along with diamonds. It is the culmination of beauty and technique. Limited to 8 pieces worldwide.
Manual winding, 18K white gold case, 41mm diameter. ¥70,840,000.
The case, bezel, and dial of the iconic chronograph are set with 436 diamonds (approx. 3.8ct). It brings out new charm in a popular model. The ability to express the difficult-to-work titanium material so beautifully also showcases Hublot’s prowess.

Automatic movement, titanium case, 42mm diameter. ¥10,549,000.