Editor’s Note
**Editor’s Note:** This article highlights Beyoncé’s collaboration with Tiffany & Co. on “The Return to Tiffany x Beyoncé Collection,” a revival of the iconic charm necklace featuring collectible pendants, launched alongside her Renaissance World Tour.
Pop icon Beyoncé has partnered with Tiffany & Co. to revive the iconic early 2000s charm necklace, featuring collectible pendants in a collection called The Return to Tiffany x Beyoncé Collection.
31 July 2023 13:08
Beyoncé is on her Renaissance World Tour, and what better way to celebrate than with jewelry?
The Round Tag Pendant from Tiffany & Co. celebrates Beyoncé’s Renaissance World Tour. TIFFANY & CO.
The items are inspired by a Tiffany & Co. sterling silver heart-shaped keychain first launched in 1969 (which cheekily reads “Please Return to Tiffany & Co.”).
The charm necklace took off in the early 2000s, worn by everyone from Sandra Bullock to Gwen Stefani. Now, the jewelry company is launching a silver charm necklace with Beyoncé, which reads “Welcome to the Renaissance,” adorned with “Beyoncé 925” inscribed below.
The Round Tag Pendant celebrating Beyoncé’s Renaissance World Tour. TIFFANY & CO.
Tiffany & Co. states they are the official jewelers of the Renaissance World Tour, with the collection ranging from USD 275 to USD 700. Currently, three necklaces are for sale: the Round Tag Pendant sells for USD 275, the Round Tag Beaded Necklace sells for USD 500, and the thicker Round Tag Necklace sells for USD 700.
With Y2K fashion ever-present in pop culture, this collection is sure to sell out quickly. This is not the first time the singer has partnered with Tiffany & Co.; she previously promoted the brand’s About Love campaign in 2021.
The Round Tag Necklace celebrating Beyoncé’s Renaissance World Tour. TIFFANY & CO.
The limited-edition collection launched today on the Tiffany & Co. website, coinciding with her performance tonight in East Rutherford, New Jersey. All proceeds will go to the About Love scholarship program, a partnership between Tiffany & Co., the BeyGOOD Foundation, and the Shawn Carter Foundation.
The proceeds are a further expansion of the USD 2 million pledged in 2021 for scholarship funding for arts students at five historically Black colleges and universities, including Lincoln University in Pennsylvania, Norfolk State University in Virginia, Bennett College in North Carolina, University of Arkansas at Pine Bluff, and Central State University in Ohio.
Beyoncé on stage. GETTY IMAGES FOR PARKWOOD
*With information from Forbes US
