【Xi’an, China】Chow Tai Fook and De Beers Diamond Exhibition Tour Launches
Editor’s NoteThis article announces a collaborative diamond exhibition by Chow Tai Fook and the De Beers Group, featuring celebrity involvement and…
Brand Collaboration
【Thailand】Bulgari Announces New Face: Renowned Artist Orm Officially Becomes Friend of the House in Thailand
Editor’s NoteBulgari has named acclaimed Thai artist Orm Kornnaphat as its latest “Friend of the House” in Thailand, reinforcing her prominence in…
【Shanghai, Ch】Zhu Xudan Wears Hengyao Series Jewelry in Photoshoot
Editor’s NoteThis piece highlights actress Zhu Xudan’s recent photoshoot, where she elegantly showcases the Hengyao jewelry series. The styling…
【中国】Pandora Announces Lin Gaoyuan as Brand Ambassador
Editor’s NotePandora has announced table tennis world champion Lin Gaoyuan as its new brand ambassador, highlighting a shared commitment to passion…
【中国】Zhang Kangle Stars in Bottega Veneta’s 2026 Chinese New Year Campaign
Editor’s NoteBottega Veneta welcomes the Year of the Horse with a campaign starring actor Zhang Kangle, set to the nostalgic tune of “Sweet Honey.”…
【Shanghai, Ch】Power Brief | Valentino Collaborates with Jolin Tsai on ‘Co-creation’ MV; Van Cleef & Arpels Pop-up Experience Space Lands in Shanghai; Tmall Luxury Creates Qixi Limited-time Floral Café
Editor’s NoteThis article highlights the successful collaboration between Valentino and its brand ambassador, Jolin Tsai, for the Qixi Festival. The…
【USA】Modern Retail, Unified: How Skypad and Famous Footwear Aim to Set a New Standard for Brand Collaboration
Editor’s NoteThis article explores a strategic partnership between Skypad and Famous Footwear to implement a new analytics platform, aiming to…
【JACOB&CO. STORIES】Vol.5: The Resonance of “Unique” – Jacob & Co.’s Worldview Expanding Beyond the Concept of Watches
Editor’s NoteThis article explores the pinnacle of mechanical artistry through Jacob & Co.’s collaboration with Bugatti, featuring a timepiece that…
【西班牙】Cartier Returns to the Big Screen with a Jewel for Wes Anderson’s New Film
Editor’s NoteThis article highlights the often-overlooked role of high jewelry as a silent protagonist in cinema, using Cartier’s latest creation for…
【Australia】Aussie Couple’s ‘Cowboy’ Idea Builds Multi-Million Dollar Jewelry Empire
Editor’s NoteThis story of a Hinge match evolving into a multimillion-dollar Australian jewellery brand, Lox and Chain, is a compelling reminder of…