Brand Strategy

【Valenza, Ita】LVMH Strengthens Bulgari Production with World’s Largest Jewelry Manufacturing Facility

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Editor’s NoteThis week marks a significant expansion for Bulgari, as the LVMH-owned jeweler inaugurates the world’s largest single-brand jewelry…

【Chengdu, Chi】Buccellati Moves into IFS Prime Ground Floor, Signaling a Hard Luxury Rebound?

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Editor’s NoteBuccellati’s relocation within Chengdu IFS highlights the strategic importance of prime retail positioning in China’s luxury market,…

【西班牙】Luxury in Times of Uncertainty Faces Mergers and Acquisitions to Survive

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Editor’s NoteThe luxury sector is entering a period of potential consolidation as major groups confront economic headwinds and shifting consumer…

【South Korea】Just Making Money is Enough? The Hidden Truth Behind Cartier’s Audacious Business Tactics [Investigation+]

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Editor’s NoteThis article examines Cartier’s recent price increase, its second in just three months, and questions the business strategy behind such…

【Shanghai, Ch】On-Site Report: Why Are Multiple Luxury Brands Actively Participating in This Luxe.co Closed-Door Meeting?

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Editor’s NoteThis article reports on the recent closed-door session in Shanghai for the Luxe.co Luxury Brands China Power Ranking. The event brought…

【China】Luxury Crisis in China: When French Soft Power Pays the Price

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Editor’s NoteThis analysis examines the structural slowdown in China’s economy, focusing on the pivotal real estate sector’s prolonged crisis as a…

【New York, US】Spanish Jewelry Brand PDPAOLA Lands in the United States with Its First Flagship Store in New York

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Editor’s NoteSpanish jewelry brand PDPAOLA is opening its first U.S. store in New York on December 12, marking a significant physical expansion into…

【New York Cit】Inside LVMH Watch Week: Execs Sound Off on the Future

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Editor’s NoteThis article discusses LVMH’s strategic shift for its 2025 watch week, moving the event from the planned location of Los Angeles to New…