【Seoul, South】Chanel Overtakes Louis Vuitton… Shift in the Luxury Brand Landscape
Editor’s NoteChanel has implemented surprise price increases on select handbags and accessories in South Korea, with hikes of up to 8.2%. This move…
Brand Value
【Zurich, Swit】Cartier Jewelry Shines Despite Downturn… Richemont’s ‘Surprise Performance’
Editor’s NoteThis article highlights a strong start to the year, with overall revenue growth of 7% in the first quarter. The performance was notably…
【USA】The Truth About Exclusivity Marketing and How It Hurts Your Wallet
Editor’s NoteThis article examines the allure of luxury goods, from jewelry to handbags, questioning whether their high price tags truly reflect…
【韩国】Luxury Brands Show Upward Trend in Kantar BrandZ Rankings
Editor’s NoteThe enduring dominance of French luxury brands is underscored in the latest global rankings, with Louis Vuitton, Hermès, and Chanel…
【韩国】Nike Ranks First in Brand Value Among Global Top 50 Fashion Brands
Editor’s NoteThe latest brand valuation data reveals a clear divergence in consumer spending. While luxury and sportswear brands continue to see…
【South Korea】[Big Story] The World of High Jewelry That Captivates the Super-Rich
Editor’s NoteThis article explores how history, craftsmanship, and provenance—not just carat weight—create the true, often mysterious, value of high…
【South Korea】Roman Son: The Shining Face of Korea in the World
Editor’s NoteThis article highlights the growing international brand value of Roman Son Co., Ltd., a firm contributing to the global profile of…