【Shanghai, Ch】China & Asia: How Luxury is Transforming Retail into a Cultural Platform
Editor’s NoteThis analysis examines how luxury brands in Asia are shifting from traditional marketing to integrated brand-building strategies. By…
Immersive Experience
【Tokyo, Japan】”Industry First” Realized: Gemstones × 5D Restaurant – Cross-Industry Collaboration Pioneers “Five-Senses” Jewelry Sales
Editor’s NoteKishun Inc. will debut an innovative “5D experiential jewelry sales event” at the International Jewelry Tokyo in January 2026, merging…
【France】Retrospective: Luxury Business Strategy in 2025
Editor’s NoteThis article explores how major luxury groups, led by LVMH, are shifting their strategies to prioritize immersive, integrated customer…
【Mulhouse, Fr】The Legend of the Rhine Pearls: The Sound and Light Show, Mapping in Mulhouse | Christmas 2025
Editor’s NoteThis holiday season, the city of Mulhouse offers a free, immersive spectacle. “The Legend of the Rhine Pearls” uses poetic video mapping…
【Shanghai, Ch】Luxury in Asia: Immersion and Innovation
Editor’s NoteThis article details Armani Beauty’s recent collaboration with Vogue Film in Shanghai, an immersive event blending cinematic…
【Tokyo, Japan】Bulgari Hotel Tokyo Launches Special Program ‘Bulgari Kaleidoscope: Color, Culture, Craftsmanship’ from September 14 to End of November 2025
Editor’s NoteThis article explores how the “Bulgari Kaleidoscope” exhibition extends beyond a traditional gallery, weaving its themes of color and…
【China】Luxury Trends in China and Asia – Summer 2025
Editor’s NoteThis report explores how Asia, led by China, is setting the global standard for luxury retail through immersive and culturally nuanced…
【Mumbai, Maha】Bvlgari Unveils Serpenti Infinito Exhibition in India with Global Brand Ambassador Priyanka Chopra Jonas This October
Editor’s NoteBvlgari brings its celebrated Serpenti Infinito exhibition to Mumbai in 2025, offering a first-of-its-kind immersive experience in…
【Shanghai, Ch】Experiential Luxury vs. Material Purchase: The New Balance in Brand Strategies
Editor’s NoteThis article explores the evolving challenge for luxury brands as they navigate the delicate balance between offering immersive…
【Shanghai, Ch】Best Practices of Luxury in Asia
Editor’s NoteThis article explores how luxury brands like Audemars Piguet and Hermès are cultivating deeper emotional bonds with Chinese consumers….