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N. W. Ayer

【South Africa】A €50,000 Stone in a Totally Controlled Market: The Little-Known Story Behind the Diamond Price Explosion

September 8, 2025 by JemInfo_JewelryGem

Editor’s NoteThis article explores the constructed value of diamonds, revealing how market control and masterful marketing transformed a relatively…

Categories Diamond Jewelry, Jewelry News, Retail & Market, Supply Chain & Mining Tags A Diamond is Forever, Artificial Scarcity, De Beers, Diamond Market, Diamond Price, Engagement Ring, Market Monopoly, Marketing Strategy, N. W. Ayer, Supply control, Synthetic Diamonds, World Diamond Council
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