【Biel, Switze】The Swatch That Will Evade U.S. Tariffs No Matter What

Editor’s NoteSwatch has released a provocative new watch in Switzerland, priced at 139 francs, where the dial’s 3 and 9 are reversed to read “39”—a…

【Geneva, Swit】Raymond Weil Conjures the Urgency of 39% US Tariffs in Its Own Way

Editor’s NoteThis article highlights Raymond Weil’s clever, limited-edition response to recent U.S. tariffs—a watch series where every detail, from…