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Swiss Sample Fair

【Basel, Switz】Final Basel Spring Fair Muba Opens

February 8, 2019 by JemInfo_JewelryGem

Editor’s NoteThis article marks the closing of Switzerland’s oldest public fair, the Muba, after 103 editions. Its final event in Basel reflects on…

Categories Design & Trends, Diamond Jewelry, Jewelry News, Luxury Watches Tags Basel, Basel Spring Fair, Baselworld, Event Management, exhibition industry, Final Edition, MCH Group, Muba, Nostalgia, Swiss Sample Fair, Switzerland, Trade Fair Closure

【Basel, Switz】100 Years of Muba: A Celebrated Relic

March 2, 2016 by JemInfo_JewelryGem

Editor’s NoteThis year marks the 100th edition of the Swiss Sample Fair (Muba), a remarkable institution born in 1917 from a wartime initiative to…

Categories Diamond Jewelry, Jewelry News, Luxury Watches, Retail & Market Tags 100th Anniversary, Basel, Baselworld, consumer goods fair, Event Industry, legacy event, Market Evolution, MCH Group, Muba, Swiss Sample Fair, Switzerland, trade fair history
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